The Slumberland American Birkebeiner’s Sunday On-Snow Ski Demo on February 25, 2024, the day after the big race. Everyone from newbie skiers to elites can try out the latest in new equipment–skis, poles, boots, bindings, and fat bikes. Many of these products are brand new, many to be released for the next season. Plus, you get to try out all this gear right on the Birkie Trail. It’s a whole other Birkie Week experience, a great time on the trail with family and friends.

Hosting the Sunday Ski Demo at the Birkie Start — the American Birkebeiner Trailhead — is a big plus for many skiers. Sunday is a relaxed time. You don’t have to worry about “saving your legs” and you will likely have a much clearer sense of what you want from your equipment after skiing your event on Saturday. For many, a final ski on Sunday is already part of their Birkie tradition.

Hundreds of visitors now make their way to the Sunday Ski Demo. All of the major ski and ski equipment manufacturers that you visited at the Birkie Expo will be there.

The Sunday On-Snow Ski Demo is a great way to try out equipment as well as one-on-one help, input, and answers to your questions from the product reps and even some of the developers. That’s what makes the Birkie On-Snow Ski Demo such a unique experience. This is the one event each year that brings out not just the best product sales reps from each manufacturer, but the individuals who are actually developing these skis, poles, boots, bindings, and bikes. Only at the Birkie Expo and On-Snow Demo do the designers and other product development specialists converge to showcase their new equipment.

Great Reasons to Go:

• All ski brands in one place, on good snow, and plenty of room and terrain to get a great feel for the equipment.
• Typically you only have sales or tech reps at demos, but at the Birkie and especially on Sunday, you have them plus race department and other key staff. It’s another level of expertise. To get any closer to the brands you’d have to go to Europe.